MVP and full product builds
From MVP to production platform. Real architecture, real tests, and code that survives its first thousand users, not just its demo.
Custom AI systems for established companies ready to modernize how they run. Four weeks to a working pilot, then the keys are yours. One fixed fee. No subscriptions to renew.
Every week there is another story about AI transforming an industry. Then you walk into your own building, where quoting still runs on a spreadsheet somebody built in 2006, critical knowledge lives in people's heads, and entire teams lose hours to work everyone knows should have disappeared years ago.
You are not short of ambition. You are short of someone who can tell you what is real, what it will cost, and whether it will survive contact with the way your business actually works. So the decision keeps getting deferred, the inefficiencies become normal, and every quarter a competitor with better internal machinery quotes faster, ships faster, and takes a little more of your market.
That distance has a name. When what a company can see is possible stops matching what it can actually execute on a Tuesday morning, the business has gone dissonant - the market moving in one key, your operations in another.
We took the name from the problem, because closing that interval is the only thing we do.
Software bought two decades ago that everyone complains about and nobody understands well enough to replace.
No internal expertise, so every vendor sounds equally credible and equally expensive.
The growing sense that competitors started eighteen months ago while you decide where to begin.
Both run real companies with real revenue and internal systems that stopped keeping up somewhere around 2014. The only difference is whether the pain is visible yet.
The business is growing, but too much of that growth is being absorbed by manual work, extra headcount and disconnected systems. Your team is busy, but too much of their time goes into keeping the machine running instead of moving the business forward. You know what is broken. You just do not have anyone in the building who can fix it.
You already know what's broken. Tell us in a few lines and we'll scope it. Fixed price, fixed timeline, in writing.
Scope my projectYou read about AI constantly, but none of it maps cleanly to your business. You know it can make your company faster and leaner, yet there is no obvious place to start. Off-the-shelf tools rarely fit how you operate, and nobody internally has the time to make it real. We identify where the value is and put a number on it in week one.
You don't know where to start yet. Tell us how the business runs and we'll find it. Fixed price, fixed timeline, in writing.
Run the analysisMost firms can build a good demo. Very few can make it survive your business. We start with the operation, find the real bottleneck, and build the right solution: AI when it creates leverage, conventional software when it does not. Then we integrate it with the systems you already use, get it into production, and stay accountable after launch.
Twenty years across SaaS, growth and AI/ML. We have founded, funded and shipped products ourselves, so we know what separates a demo from software you can depend on.
We have delivered AI systems through security reviews, legacy databases and complex internal operations. Not in a lab. Not as a proof of concept. Working software used by real teams.
AI is a tool, not the strategy. We use it where it creates real leverage and build conventional software where that is the better answer. The goal is not novelty. It is a faster, stronger operation.
Inbound RFQs arrive as PDFs, faxes and email threads. The system reads them, matches parts against their legacy catalogue, applies their pricing rules and returns a formatted quote for a human to approve.
Bills of lading and customs paperwork read, validated and posted automatically.
Every job file, tolerance sheet and revision queryable in plain language before the last engineer retired.
The planning sheet that ran four sites was rebuilt as a real system with the original logic intact, then extended to forecast load across all of them. No rip-and-replace, no retraining the floor.
We work with a standing network of vetted engineers, designers and specialists we have shipped with before. When a project needs more scale, or you need it faster than two people can move, we bring them in. Vetted already, no search, no ramp-up. They are managed by us and carried by us, and the cost sits inside the fixed price we quoted before the work started. You never receive a second invoice and you never manage a contractor you didn't choose.
Not strategy decks. Working internal systems, deployed on your infrastructure, running your business. Engineered to hold under load and pass your security review, not prompted together until the demo runs.
From MVP to production platform. Real architecture, real tests, and code that survives its first thousand users, not just its demo.
Everything your company knows, made answerable in plain language. Search that understands intent, not keywords, and never retires.
The ERP, the mainframe and the spreadsheet quietly running the company, wired into everything modern without ripping out what works.
Systems that do the work, not just answer questions. Triage, research, reporting and follow-up, run against your own data and rules.
Software that reads what your business runs on: documents, forms, images, email and speech turned into data your systems can act on.
Software your sales and marketing teams run themselves. Pipeline, outbound, enrichment and reporting built around how you actually sell.
You should not have to bet a six-figure budget on people you met last month. So the engagement is staged: a small, fixed-price pilot that puts one working system into your business, and a full build you only commission after you've watched the first one run.
We talk. If you already know what's broken, we scope it directly. If you don't, we run the analysis ourselves: we ask your team the questions that surface where the time and money are going, and map the workflows behind it.
You get a written gap analysis: what's costing you, roughly what it's worth to fix, and what we'd build first. It's yours whether or not you continue.
We build the single highest-value system from the diagnostic and put it into production with the people who'll use it. Not a demo, not a slide. A working tool your team opens on a Monday morning.
Fixed price, agreed before we start. If it doesn't do what we said it would, you don't proceed to stage two.
Once the pilot is running and you've seen what it changed, we scope the rest: the connected systems, the harder integrations, the parts that needed the first win to justify.
If scale or speed demands more hands, we pull from our vetted network, managed by us, inside the quoted price. Ends the same way every project ends: source code, documentation, training, and we step out. Reachable afterwards, on your side of the phone.
Two owners, no account layer and no discovery theatre. The person scoping your project is the person building it, which removes the translation step that makes agency timelines what they are. Where a project needs more hands we bring in our network, but we never bring in a layer between you and the build.
Handover means you stop paying us, not that you stop hearing from us. If something breaks in month four, if a supplier changes their file format, if a new person needs walking through it, you email or call the two people who built it and you get an answer. There is no ticket queue, no support tier and no invoice for a question. The point of this model is that you own a system that works, and a system nobody can ask about isn't one.
The software industry sells you a tenancy. We build you an asset. Pilots start at $15K, and full builds are quoted to scope, always as one fixed number agreed before any work begins, network resources included.
| Dimension | Software vendor | Dissonant |
|---|---|---|
| Cost structure | Per seat, per month, forever | One fixed project fee |
| Data residency | Their cloud, their terms | Your infrastructure, your terms |
| Source code | Licensed to you | Transferred to you |
| Roadmap | Their priorities, their timeline | Built to your requirements |
| Renewal leverage | Reset every twelve months | Nothing to renew |
| If we disappear | Your system stops | Your system keeps running |
| After handover | Support tier, ticket queue | Our direct numbers, no meter running |
| Cost in year three | Compounding | Zero |
Twenty years combined across SaaS, growth and AI/ML. The two people who scope your project are the two people who build it. We are both owners, so there is nobody to hand you off to.

Ten years in go-to-market, first as Head of Growth inside MarTech companies, then co-founding GenPage with Ceyhun and taking it through venture funding. Samy runs the first conversation and then runs the project: scope, UI and UX, and a weekly update you never have to chase. One name accountable for delivery, not a shared inbox.

Ten years in AI and ML engineering, most of it shipping internal systems inside large corporates, before co-founding GenPage with Samy as technical lead. He has already met your security review, your undocumented database and your one skeptical engineer. Ceyhun writes the code himself and directs our vetted network when a build needs more hands.
Four engagements, four systems still in production, none of them paying us a subscription. Said by the people who signed the invoice.
Our integrator quoted eleven months and $1.4M. Dissonant had my estimators quoting live in four weeks, on the pricing rules we already trusted. The eleven-month proposal is still in a drawer.
The diagnostic is free. Pilots start at $15K for four weeks and a working system in production. Full builds are quoted to scope: the number comes out of what the pilot proved, not a rate card. Every figure is fixed and agreed in writing before work starts, including anyone we bring in from our network, who never appears as a separate invoice.
Then you stop, and you've spent the price of a pilot rather than the price of a transformation program. That's the entire reason the engagement is staged. The scope document says exactly what the pilot must do, so there is no argument at the end about whether it did it, and if we miss what we committed to, we fix it before we invoice the balance.
Sometimes it isn't, and we'll say so. We're not AI evangelists. We're here to make your operations faster, and occasionally that means a well-built piece of ordinary software. In practice, most companies like yours are bottlenecked on reading, matching, sorting and re-typing, and that is precisely the work that became cheap in the last three years. The diagnostic tells you which situation you're in before you spend anything.
Yes, always. Handover ends the invoice, not the relationship: if something breaks, if a format changes, or if a new hire needs walking through it, you call or email us directly and you get an answer. No ticket queue, no support tier, no meter running. Day to day the system is maintained by your own team, because we deliberately build with standard, boring technology that any competent developer can pick up, and if you'd rather we handle ongoing work formally, a retainer is available. But that's a choice you make later, not a dependency we design in.
No. Systems are deployed inside your infrastructure or a cloud tenancy you control, with model providers configured for zero data retention. We'll walk your IT or security team through the architecture during scoping.
We keep a standing network of vetted engineers, designers and specialists we've shipped with before, and we scale the team up whenever the work demands it, whether that's because the scope is large or because you need it delivered faster. They're pre-vetted, so there's no search and no ramp-up, and they're managed and paid by us inside the fixed price you already agreed. What never changes is that the two of us stay on the project from the first conversation through to handover.
A consultancy sells you analysis and staffs delivery with juniors. We sell you a working system in four weeks, and the two people you meet are the two people who build it. If nothing ships, we've failed: there is no deliverable here that isn't running software.
It's the entire practice. Most of what we build sits alongside an AS/400, an Access database or a spreadsheet that quietly runs scheduling. We bridge to what exists rather than demanding a replacement your business can't afford to survive.
A few hours across the diagnostic, from the two or three people who know the process best, then a weekly check-in during the build. Far less than any software implementation you've done, because we adapt to your workflow instead of making you adapt to a product.
A few lines is enough. We take on a small number of engagements per quarter, and we'll come back within two business days with an honest read on whether it's worth scoping, or a straight no.